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Jodi Bailey Gill - President
Q: Why do industry leaders turn to The Experts Bench for marketing projects and interim marketing experts?
A:“It’s more than just having every marketing project and position staffed to keep marketing initiatives on time and competitive. The value to our clients is that we expertly assess the unique marketing skills that can accelerate a marketing strategy’s success. Each engagement is unique. And we’re prepared for each one.”
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Analytics Consultant
Q: What expertise have you brought to the clients of
The Experts Bench?
A: “My expertise is research and analysis. I’ve been in the industry for over twenty years so our clients can turn to me for almost any task: forecasting potential business opportunities, executing test markets, conducting monthly brand vitality reports, managing category tracking studies, supporting repositioning efforts, testing pre and post campaigns, developing ROI models…”
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Brand Manager Consultant
Q: Why The Experts Bench?
A: “The Experts Bench knows my Brand Management background, the level of my management experience, the brands and categories I’ve worked with, the types of experience I’ve had: innovations, promotions-intense, syndicated data fluency. So the decision for me is simple: YES! I know I’ll add immediate value to the Brand Team.”
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